Tourism SEO Basics: Gaining Traction and Getting Sales
Available on demand
You know your site is listed in Google (you even set up that “Google Places” thing.)
But really, you have no idea what you’re doing.
You know that for certain words and phrases, you show up, but on others, it’s just spam. You know you SHOULD be ranking higher than the others, but you don’t know the basic steps to integrate into your daily marketing practice to encourage Google and other search engines to reward your site with a top-of-Page-One entry.
If you’re looking for get-rich-quick schemes or paying high costs for paid search….well, move along, because there’s nothing to see here.
But how about 60 minutes of solid SEO advice that you can not only understand, but start implementing…today? As always, we’ll keep 30 minutes at the end for open Q&A, too.
What you’ll learn:
- Keywords: the DNA of SEO
- Google Places: without it, you’re toast in local search
- Steps for updating your site to make it Google friendly
- Tricks that will help your site stand out
- Quality, ethical strategies for getting “backlinks” and maintaining momentum
Your Presenters
Andy Hayes is a technology geek and tourism pro.
He’s the author of Get Traffic Now, a popular guide to SEO for tourism folk.
Learn more about Andy on his website, Travel Online Partners.
Becky McCray and Sheila Scarborough 
co-founded Tourism Currents to help destination marketers make sense of social media and marketing, from our own experience in social media, marketing, travel writing and business.
Sheila is a Navy Master Training Specialist, and Becky has logged over a thousand classroom hours teaching adults. Together, we provide training targeted specifically to tourism professionals. Our training is always focused on tourism goals and outcomes, not the shiny objects of the moment.
We provide online training and organize and run the annual Tourism track at BlogWorld and New Media Expo.
Details
Available on demand
A copy of the slides and a recording of the webinar will be provided for your own review only.
$37
