Courses are closed to new sign ups, while we start our current group of students through the material. We’ll be back soon with an update on the schedule for the next group of students. You can be one of the first to know, by signing up at the bottom of the page.
Get beyond generic “This is Twitter” workshops,
and straight to heart of real tourism results
Tourism and destination marketing are being revolutionized by social media, because it is about reaching out to people nationally and globally… perfect for social networking, but with some unique challenges.
“I’ve found the materials from the Tourism Currents course to be helpful and informative in a friendly, down-to-earth fashion. If a relaxed group learning environment tackling social media success is what you’re after, you’ve found it.”
Andrew G. Hayes, Travel Tech Consultant, Edinburgh, Scotland
You have scores of events and attractions to promote, with months of planning. You work hand in hand with local lodging and restaurants to assure all visitors leave with a positive experience. And that’s just your morning.
That’s why Tourism Currents exists: to help you learn to use the social web to attract more visitors, without driving you crazy with “stuff” you don’t need or that doesn’t perform.
- If you’re looking into the social web or plan to start slowly, this is a good way to do it.
- If you want to feel more confident about your tourism strategies and bump it up to the next level, Tourism Currents will be there every step of the way.
The social web is a powerful tool and quite unlike broadcast marketing, and until you understand it, you can’t integrate it.
“This isn’t the dirt level basics of “join the conversation.” This is practical step-by-step advice. If I had the time to create something like this for the tourism industry, I certainly would have, but it wouldn’t be nearly as thorough and as researched as what Becky and Sheila created.”
Chris Brogan, New Marketing Labs, Man on the Go, Boston, Massachusetts
This is what makes Tourism Currents different:
- You need to understand how social media works in tourism.
That’s why you won’t be learning just about Twitter or Facebook, but rather you’ll learn how to use these tools (to promote special events, for example.)
Everything here is created with your profession in mind. All the examples and interviews in Tourism Currents are based on tourism. Everything you learn can be applied immediately within your normal workday. Learn social media, understand it and use it to bring in more visitors.
“I was and am very excited that Becky and Sheila got together to develop and deliver this course. I’m saying that not just because they are my friends, which I am proud to say they are. The fact is, these are two of the most practical and at the same time most clued-in people I know on the social media front.”
Des Walsh, Tweed Heads, Australia
Don’t miss out
Courses are closed to new sign ups, while we start our current group of students through the material. We’ll be back soon with an update on the schedule for the next group of students. Be one of the first to know: