Learn social media marketing for tourism
The social web is not quite the lawless, anarchic “Wild West” that some would have you believe. It is 2012 …. long past time to get serious about social media. Heck, if the US Air Force can come up with a 31 page PDF set of guidelines titled New Media and the Air Force (covering social [...]
(This is the spot! Comments are open!) Periodically we like to host a casual get-together online chat event that we call Open Comments. It’s an opportunity for us to bring people right into our Tourism Currents “house”, enjoy good company and happily allow a bit of free…yes, it’s true!….brain-picking. The topic on 7 Dec is [...]
One more month to go in the year….how are things shaping up for you so far? Back in January, we said that this would be the year than many would get serious about social media marketing for tourism. If the attendance numbers and smart questions at this fall’s tourism tech conferences are any indication, we [...]
We’re all only human, wanting those magic beans. Magic beans to lose weight. Magic beans to make money. Magic beans to be more organized. And don’t even get us started on magic marketing beans, especially online. How hard could it be, right? Start up a Facebook Page, blab some on Twitter, shoot a few videos, [...]
Do you ever wish that there were two or three of you to get everything done? Mercy, we do, too (and really, who doesn’t?) We think that “work smarter, not harder” is one of those annoying clichés that sounds good until you realize that you’re already a smart person who is working hard, and there [...]
(You’re in the right place!) Every once in a while we like to throw open the doors and have a little party at our place, and since September 9 is the 2nd Anniversary of the day we launched Tourism Currents, this week is a time for celebrating! We were inspired by Liz Strauss’ world-famous Open Mic [...]
What others often call “blogger outreach,” we like to call “finding your online champions” …. people who love your town as much as you do, but probably have no idea what goes on at a CVB, DMO, Tourist Board or hotel/lodging organization. See, the word “blogger” doesn’t always encompass all of the ways that people [...]
What is the best way to integrate social media into the rest of your communications work? If we were taking bets on one of the questions that we get more than almost any other these days, it would be that one. In fact, our new multi-product online education Store has a Two Pages of Terrific [...]
December 2011 – How may we help you?
How can we help give you the knowledge you need to be a confident user of the social media tools that can communicate your destination’s story online? How can we make your social web interactions more effective? How can we keep you up to speed on strategy, integration, trends and constantly-changing online services? These are [...]